Rafi-uddin Shikoh is Managing Director of DinarStandard, a growth strategy research and advisory firm specialising in emerging Muslim markets. He has 17 years of advisory and in-house experience and specialises in market expansion, investment planning and marketing strategy for large as well as small companies. He has led innovation workshops for Dubai Ministry of Cabinet Affairs and the Future, as well as a halal economy training workshop for Bahrain Institute of Banking and Finance.
Rafi-uddin has authored several publications and is the lead author of State of the Global Islamic (Halal) Economy Report and Global Muslim Lifestyle Tourism Market 2012: Landscape & Consumer Needs study. He is a director at Goodforce Labs in Dubai. He was Vice President of Mash Inc. and a senior e-business strategy consultant for the Boston-based Dialogos. He holds an MBA from University of North Carolina and a bachelor’s degree in marketing from Southwest State in Minnesota.
